Traits of Entrepreneur : Ethical Consciousness

The next trait in an entrepreneur is ethical consciousness. Being in entrepreneurship there are many ethics to be followed by an entrepreneur .This is important so that they don’t misuse their business skills or discriminate their clients or customers. There are clearly wide variations in ethical standards between cultures and countries and probably even greater differences among entrepreneurs in a given country. One way of analysing these variations is to define different levels or stages of ethical consciousness in a business. Business ethics has a lot to do with profits and survival. As borders break down, as competition increases, as the ability to compete and survive depend increasingly upon quality, faster and more reliable delivery, and customer service, values such as honesty and integrity take on a new significance.

One good example entrepreneur for this trait is John Mackey. While devoting his career to helping shoppers satisfy their lifestyle needs with high quality natural and organic foods, Mackey has also focused on building a more conscious way of doing business. For 15 consecutive years, FORTUNE magazine has included Whole Foods Market on its “100 Best Companies to Work For” list. He has been recognized for his work over the years by being named Ernst & Young’s “United States Entrepreneur of the Year,” and FORTUNE’s “Businessperson of the Year.” Mackey co-founded the Conscious Capitalism Movement to challenge business leaders to rethink why their organizations exist, and to acknowledge their roles in the interdependent global marketplace.

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2. John Mackey

   Businessman
3. John Mackey is an American businessman. He is the current co-CEO of Whole Foods Market, which he co-founded in 1980. Named the Ernst & Young Entrepreneur of the Year in 2003, Mackey is a strong supporter of free market economics. Wikipedia
5. Born: August 15, 1953 (age 61), Texas, United States
6. Spouse: Deborah Mackey

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